Reported by Mashable, "@Mention Facebook’s most Twitter-like feature yet – the ability to include other users in messages using the “@” symbol – is now live". This is a new feature that tweeples are very familiar with, however definitely something new for facebook only users. There have been enough buzz in the sphere about this exciting new feature among the Facebook users. I can assure you though it is far more exciting for marketers around the world.

So your business has been doing pretty good. You think it is time to start getting some global attention. You heard that many business succeeded marketing their business online, so you thought it'd be a good idea to buy some Pay-Per-Click (PPC) ads from Google and Yahoo.

Few weeks later you look at the invoice from Google thanking you for your $2,000. You are very excited that the ad campaign has gone so well "successful" that you must have created quite some attention for all these clicks the campaign generated. You are expecting a dozen of enquiry emails or orders sitting in your inbox. You ask your assistant if there is any message for you, "No!" she replied. You start to wonder... is there something wrong with this whole PPC Ad Campaign idea? The fact is, your website may not be ready for PPC.

I was just chatting with a friend who works for marketing in a large multi-national recruitment network. Apparently her boss (or her boss's boss...) have been hearing enough buzz about social media marketing (or Twitter?) that her companies wants her to help sourcing a sound social media marketing solution.

Although that's pretty much happening in every company which takes Marketing seriously, still got me thinking if there is an easier way to explain what social media marketing is all about. So I started a little searching of my own too, and that's how in got into this brilliant presentation "What the F**K is Social Media: One Year Later".

Twitter pages have their own page rank too in Google, so it is important to do this 5 mins drill better utilize your Twitter page.This article is based on the assumption that you have done your keyword research and you have a beautiful keyword (broad or long tail) at hand already before you start optimizing your twitter page. Bear with me though, that you would rather optimize your Twitter page with a single keyword (incl. long tail) simply because there is no room to optimize for another.  You may be wondering what Keyword Research is, and how it should be performed. Keyword Research is a monster. It is the key of the house, heart of a body in ALL SEO practices. It could take days to explain to you what Keyword Research is and how they should be carried out, but I think we’d better leave that to another article on than wrapping it up in a few lines.